It is going to be a brand new starting for Kings XI Punjab for the 14th season of the Indian Premier League (IPL) only a day forward of the auctions in Chennai on Thursday (February 18). The Punjab-based IPL franchise have rechristened themselves to Punjab Kings, unveiling their new brand.
The franchise claims that the brand new model title enhances the connection, that the group has constructed over time with its fan base all over the world and helps it to face out amongst competitors. Kings XI completed in sixth place within the factors desk final yr with simply six wins out of 14 video games.
Bollywood star Preity Zinta co-owns the franchise together with the likes of Mohit Burman and Ness Wadia. “Via the renewed identification, the spirit of Punjab is coming to gentle, infusing vigor and vibrancy whereas sustaining the lengthy legacy by way of the motif, lion. The model title and monogram, lion within the group’s brand stand for exuberance. It’s symbolic to the dynamic and distinctive fringe of the group, by way of its sharp varieties. Whereas the colour stands for vibrancy, the roaring lion monogram has been simplified to an iconic rendition which inserts right into a confined house whereas giving all the weather a really trendy really feel,” the franchise mentioned in a press release.
Talking on the brand new model identification Satish Menon, Punjab Kings CEO mentioned, “Punjab Kings is a extra developed model title, and we perceive it was a proper time for us to maneuver deal with the core model itself. The change in model identification just isn’t about altering our model ethos however celebrating our one-ness as we stand in unit like a household. The brand new brand honors the liveliness and vibrancy of the model and offers trendy parts, whereas we stand out from remainder of the groups.”